Brill Ideas Agency

from The Wine Inspector

UK Drinks Market – Strategic Marketing & Communication

Journalism & Publications

Expert Drinks Commentary

Drinks are easy to love, most people count wine as their favourite alcoholic drink (WSTA2017).

Premium spirits are growing like crazy and craft beer is growing madly, but it has only 6% market penetration.

So what is the business scene like for drinks?

Many come to the industry with an idea that it is some sort of retirement role, where you rock into the office every once in a while and put a light hand on the tiller and the results will happen because we have great product.

Believe me if it is retirement you are looking for then go buy a residential home!

The UK drinks market is where global reputations are won…and lost. The UK market is the hub of the world’s wine trade and still exports more spirits than any other country on the planet.

Getting to the people that matter

With over 150 articles published in the last 3 years across three different publications The Wine Inspector’s voice is loud and respected.

Some of the people interviewed include Tim Martin, Chairman Wetherspoons, Christine Parkinson, Director of Wine Hakkasan Group, Lydia Worsey, Wine Category Manager Mitchells and Butlers, Isabelle Legeron MW, RAW Wine Fair Founder, Myles Doran, COO Revolution Bar Group, and pictured Guillaume Deglise, CEO Vinexpo, Charlie Young, Partner Vinoteca, Muriel Chatel, Borough Wines.

So if you want to get to the heart of the industry then do be in touch with me.

Published Articles

Over 100 articles published as Wine Notes by Alistair Hospitality and Catering

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The UK Market - is the specialist importer where the gold is?

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How to begin exporting wine to the UK

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