It’s about the people, network, relate, collaborate
Relationships, Introductions and Insights – It’s about people!
Relationships, introductions and insights is what the UK Wine Market is all about. Everyone says that it is all about the people. But it really is. Wine has remained the same for 8,000 years, but the people have changed.
There are always innovations that change and develop consumer trends and consumer behaviour, how we respond to those as businesses is the critical question.
Opportunities rarely come to us as immediately obvious. In the UK Wine Market the low hanging fruit has all gone. The organic YOY growth that the wine category had for over 20 years has disappeared. It is now a ‘normal’ competitive market.
Collaborate Compete and Relate
Therefore how we collaborate, compete, relate to each other is critical in establishing the shape of the wine business in 20 years time. It takes introductions to the right people and insights into the right places in order for the opportunities to be captured. In many ways the UK is the centre of the world’s drinks trade where knowledge and insight come together with commerce.
Alistair is a consummate networker, with 30 years trading experience in the UK market. As The Wine Inspector, he shares an extensive network of trading partners, information providers and market insights.
So let’s talk and see how we can construct a path that leads to profitable, sustainable distribution with those extras that make it a worthwhile investment.
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